What added value do labs provide?
Thanks to our research projects with universities and collaborations with start-ups, we can quickly test the latest technological approaches and prepare them for practical application. This also helps us in the Factory to obtain ideas for new products.
The technology cycles in the field of generative AI are constantly accelerating. Models, utilisation paradigms and therefore also the requirements for software systems change on a quarterly basis. The Academy offers a good platform for aggregating and internalising knowledge.
In our lab projects, we test new approaches, explore future interaction possibilities and develop industry-specific models. The result: start-ups find their first customers with us, universities can validate research results and companies benefit from a rapid transfer of expertise. In the Alliance, we can exchange ideas at management level.
How CAN WE APPLY?
For interested parties from start-ups
Do you want to test your ideas with retail and industrial companies? We are always on the lookout for new approaches that we can test in prototypes with our partners in practice.
For interested parties from universities
Would you like to research the success factors of generative AI in retail or empirically validate new, retail-specific use cases? Get in touch if you are interested in a collaboration and co-operative promotions.